Terry Prone and her 5 Business Tips for women

Terry Prone

Quite recently I had the pleasure of being in Terry Prone’s company at a Business Awards night for the Galway branch of Network Ireland.

Terry is one of those character’s that we have all heard and read about so it was really interesting to finally meet her in person. I’m not sure what or ‘who’ I was expecting but I met a really engaging, down to earth person who was very open about her fascinating life including tales from her days as an actress to the successful business woman and public speaker that we all know today.

She loved telling me that her son Anton, is now her boss!

She was at the very earliest days of media training and PR in Ireland, initially grabbing all of her acting tips and applying them to the business and political world. She set up Carr Communications with the well known Irish TV personality, Bunny Carr and her husband Tom Savage.

Terry was the guest speaker at the event and I watched as she diligently took notes during the evening in between our chats and listening to the other speakers. One of the things that impressed me most was that she was a great listener – she was as interested in my, not so interesting story as I was in hers. I hate when some people show no interest in you – I always think its a sign of a good person when they listen to you.

She finally took to the stage – actually she avoided the stage totally and took to the ‘floor‘ and immediately grabbed the attention of the audience with a humorous, down to earth, no messing talk and delivered her “5 Business Tips for Women”

  1. Tell your Story – Stories are powerful ways for people to remember you, so make sure you tell yours
  2. Forget about ‘tricks’ – Just be the honest you, and don’t rely on any gimmicks to grab attention
  3. Stop Multitasking – While women are supposed to be blessed with the ability to multitask, Terry advises to do the opposite. Stick to what you are great at and get others to do the other “stuff
  4. Keep the fight to yourself – This was a simple piece of advice about not washing your dirty laundry in public. Being right does not matter as people remember the fight and then always associate you with it
  5. Drive on, even when things go wrong – Terry shared a story about the Irish actress May Craig who she admired greatly. Her motto was “the show must go on“, and she did just that after personal tragedy in her life

Terry’s speech was perfect – not too short and not too long, designed expertly for the audience with a gorgeous blend of personal vulnerability and real stories that connected with everyone in the audience, even the few token males in attendance.

These were great tips but I think we could all use them, not just the gals!

Thank you Terry!

Terry Prone is the Chairman of Communications Clinic.

Note: Think Visual did a great post after a talk Terry did for the Network Cork branch with some gorgeous visuals and a few extra tips – well done guys!

Greg Canty 

Greg Canty is a Partner of Fuzion who offer Marketing, PR and Graphic Design services from our offices in Dublin and Cork

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