Gum Crime

November 17, 2017

Football urinals

There it was again staring up at me as I was literally going about my business.

Chewing gum in the urinal!

This chewing gum phenomena is one that I come across regularly in all sorts of public toilets with no class divide whatsoever. Hotels, offices , shopping centres – you get them everywhere!!

I’m quite sure that the culprit isn’t one person that goes from one set of loos to the next leaving his mark, that it isn’t some person using chewing gum as a way of making a quiet protest about a global issue or a modern day Banksy who wants to leave their unique signature behind.

No, this isn’t a unique person, but it is one of many who have a unique set of characteristics.

These are part of a special “we don’t give a toss for others club” who are everywhere, quietly going about their business and life with scant regard for others.

To understand this special group of people you need to get inside their heads and try to figure out their thought process.

Standing at the urinal they suddenly think about this piece of gum that’s been in their gob for a while – they are fed up of it, they need to get rid of it now!!

While they are piddling they consider the bin that lurks just behind them – that’s another 10 seconds of chewing. Nope, let’s just spit it out right now, into that urinal so that it can join all of the other unique bodily fluids and just sit there for everyone to see.

How will my piece of gum get from the urinal to a bin?…. not my problem!!!

Instead I’ll let some poor cleaning lesser being, have the pleasure of picking up my germ, urine covered chewing gum – isn’t that their job after all ??

You are an absolute beauty!!

The problem with this gang is that their wonderful attitude goes well beyond spitting their chewing gum in the urinal – they look down their noses at everyone and feel quite entitled and there will always be someone else to clean up their crap.

Next time you see someone committing “Gum Crime” ask them politely who is going to pick that up for them?

Gum rant done …

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland

Rugby, Our Good Life and Bandages

November 13, 2017

Ireland versus South Africa

When your taxi driver starts chatting thoughtfully to you about inequality and homelessness you know that it’s a huge penny that’s dropping with everyone.

(Interestingly, our Taoiseach, Leo Varadkar has just received huge criticism for commenting that the levels of homelessness are quite normal in Ireland compared to other countries!)

I was making typical, idle conversation with the driver about “how business was with him” and how it must be much better, that we are out of recession – he responded by saying, that “he knew where I was going with the conversation

Yes, things were much better but definitely not for everyone. The rich are getting richer, while others are struggling to survive

He spoke compassionately about the homeless people that he passes every day (we passed many of them on our taxi ride) and mentioned the fundraising that the taxi drivers do – they won’t give them money but they will give them food and essential items.

I mentioned the little piece of work that we had done with Dublin Simon and added my observations – you just feel like you are putting a bandage on something, but actually achieving very little. However, that bandage is required – until the bigger issues are tackled successfully, plenty of bandages are needed.

We were in Dublin for the Ireland v South Africa rugby match – I’m not into rugby but did feel privileged to be able to watch the match in the magnificent Aviva Stadium.

Of course the tickets were expensive and we also bought the other extras including headsets and match programmes. There was a non-stop procession of people walking past us throughout the match with their trays full of beer. I did wonder if many of them were there to watch the game or just drink beer and have the craic!

During our stay we ate well and drank too much, taking our taxis from place to and we stayed in the fine Croke Park Hotel.

We are the lucky ones to be able to afford to do this.

Jonathan Corrie, Homeless man in Dublin

I was asking the driver about “this” side of Dublin as it still seems to be very run down with a few spots here and there that seem a little better.

The driver pointed out the properties that a company called Key Collection had in this part of town. There were lots of individual properties with a distinctive black door that apparently they let out on short term lettings.

The driver expressed his surprise at the locations of these properties, but he explained that they will make much more money on these short term lettings rather than renting them on a permanent basis to families and other people who need them.

He reckons this is a real shame, but reasoned that money wins at the end of the day – we agreed that it was a good thing that at least someone was investing in these properties (probably acquired cheaply) and this would help to improve these parts of the city.

He also pointed out to us some of the drug areas in the city as we drove by, and he filled us in on which drug family controlled each.

I don’t think he was very happy with this “cosmopolitan Dublin” that he felt he didn’t know as well as he did before – “we can’t lose the friendliness that we were always renowned for”.

As he dropped us to the train station his conclusion was that greed was ultimately driving all of this inequality. Is it greed or is it something else?

I guess when we don’t know how to solve these bigger problems, when we don’t know how to get beyond the bandages, do we just concentrate on looking after ourselves?

…Our good life

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland

 

Stop playing politics

October 30, 2017

Jeff Flake speech

In the earlier part of my career as an accountant I used to hear people talk about “Being Political” and naively I never quite got what it meant.

Did it mean being sneaky, being dishonest, playing silly buggers instead of just doing your job?

I never quite got it, and I did think that, if it did exist it was something that happened in large organisations or literally in politics, where it sadly seemed to be a necessary part of that game.

As far as I was concerned. as long as I worked hard I would get ahead and there was no reason for me to believe that I needed to act otherwise.

I worked hard in a busy accountancy and management consultants office and progressed well. I worked hard in an American subsidiary of a multinational and progressed well. I worked hard in a subsidiary of Guinness and progressed well and I found myself promoted to the role of General Manager at the age of 28.

I could see “politics” happening externally around me but it was still a case of, work hard and you will always progress.

I then took up a role with the fantastic Guinness company in Dublin and six months later I discovered that my ‘hard work’ previously effective instrument was no longer sufficient to progress – I had to learn how to play politics to get on!

I never quite cracked this skill and while I had a fantastic time working at St.James Gate I can quite honestly admit that I never fulfilled my potential, even though I did learn a lot and make some contribution to the business.

I guess I was never the type that was suited to playing games and I guess this is why I was always suited to entrepreneurship, where you make your own bed and lie in it.

What does “being political” actually mean?

Being apolitical refers to situations in which people take an unbiased position in regard to a political matter.

I guess if you are being political it means you give up on your own views and principles, you take positions on things that are not yours to stay in some sort of favour with others, for some other benefit (a promotion, a raise maybe?).

Once this creeps in, as I saw in Guinness you never get to see all of the potential of the people there. Many will leave frustrated and those that stay will be the ones who are good at surviving in that environment. A lot of positive energy gets suppressed and the business never performs at the level that was possible.

At a certain point it is accepted that “this is the norm” and something bad creeps in forever.

Republican Senator Jeff Flake

I watched the speech last week given by Senator Jeff Flake of the Republican Party in the United States whereby he was declaring that he was ‘turning his back‘ on politics and not running again.

He used the words “the new normal” and how we must not let what is happening now become ‘the new normal‘.

If you listen to the content of his speech it is very interesting and quite sad with some very basic points, which illuminate how bad things have become when you ‘play politics‘ at the very highest level with the dangerous potential of affecting the whole world.

There are times when you must risk your career in favour of your principles” – the opposite is a scary place to be. Who are we if we don’t follow principles – do you want that person working with you?

We are all complicit when we don’t stand up when we know wrong things are happening” – this should be something basic you would want in everyone you work with.

The flagrant disregard for truth and decency“`- the new norm?

The reckless provocations, most often for the pettiest and most personal reasons” – the schoolyard bully?

Heaven help us if this is politics as usual” – this feels like a huge cry for help and something higher to intervene

Reckless, outrageous and undignified behaviour has become excused as telling it as it is” – politics in all its glory

When this come from the top it is something else, it is dangerous to democracy

Our strength comes from our values” – the most powerful statement of all.

It is often said that children are watching” – We are setting an awful example for the next generation

Remaining silent and failing to act in fear of making enemies is dishonouring our principles” – Yep!

I think you get the idea…

If you want your business to flourish then be proactive about creating a culture that brings out the very best of people. and one where no one is afraid of speaking their mind in fear of the consequences.

Stop playing politics…

Well done to Jeff Flake for standing up to the biggest bully of them all, potentially the most powerful and most dangerous man in the world today, Donald Trump.

Check out the full speech by Jeff Flake, which already many are considering to be one of the most important of our age.

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland

 

 

 

 

Is age diversity the biggest opportunity?

October 28, 2017

Fintech 20

I was thrilled to be the moderator on one of the discussion panels at the fantastic FinTech conference at UCD organised by Simon Cocking and his team from Irish Tech News.

There are clearly many opportunities in this dynamic sector and the jam packed agenda featured startups in the space, established businesses, financiers and angel investors as well as sponsors with a vested interest in the sector.

One of the observations that was made on the day was (as usual) about the gender mix in the room, which was I’m guessing, about 75/25% male versus female.

This probably reflects the tech sector generally as it just seems to attract more males than females – the event was a free to attend event.

Mary McKenna, an Angel Investor and a great person into bargain, shared her philosophy about how she chooses projects to invest in. While the project or idea always has to be great and have an element of ‘doing good’ she looks for great, committed people in that business to drive it forward.

Her other critical criteria is that the founders must be female!

A few (including me!) immediately questioned her logic for taking this position – were females better, could they be trusted more, did they bring special qualities to the table? Why Mary??

Mary’s answer was really simple – it’s my money and I can do what I want with it. I’m choosing to invest in females and that’s that! There was a collective shrug of the shoulders in the auditorium. Fair enough….

Mary might miss out on great projects and bigger opportunities, that also do good because of her narrow criteria, but it is her money and her prerogative.

If the gender equality police had their way this would be a crime – if it was a stated preference for male founders I’m guessing there would be total outrage!! (equality must play both ways people).

Age Diversity

On one of the panels, which was discussing the challenge of attracting talent, inevitably the topic of male versus female was raised. One of the panellists changed the diversity focus to age instead of gender, which they felt was a more relevant one worthy of more discussion.

To emphasise the point he went on to explain a recent recruitment experience that he had in their company. He was explaining the value of recruiting older people instead of the obsession about millennials – recently they employed an older person and I sat up to hear a little more…

Someone in their sixties maybe? – he was trying to make a point, after all.

It was someone in their forties!!

As a 52 year old I was shifting uneasily in my seat as I reckoned if I was not self employed, many would not even consider me for a job.

I’ve been seeing quite a few revealing articles on this topic recently – one in particular makes some great arguments for the importance of age diversity in business,

An article on the Chron, tech website says: “Companies that employ workers in wide ranges of age have the advantage of creating a dynamic, multi-generational workforce — with a diverse range of skill sets — that is beneficial to the company”

Specifically they list the following advantages:

Diverse Skill Sets – Each age group brings their own unique skills and talents. Young employees are likely to have a strong grasp on the use of high-tech business mediums and more mature professionals often have exceptional interpersonal skills and perform well in environments where traditional in-person communication is used.

Technology – While the younger generation have grown up with technology all generations are using it.

Business Skills – Just as younger generations are credited with having good working knowledge of business technology, more mature members of a workforce have the advantage of traditional business skills.

Mentoring – Employees of all ages have the opportunity to teach, share and learn from one another.

Continuity – A mix of maturity and experience with the vitality, energy and rawness of youth is likely to create a strong mix that ensures a strong identity and culture that protects continuity of the business

So..while we are all getting quite obsessed about the boys versus girls, please don’t forget about the old fogies in their forties, fifties, sixties and beyond – we have a lot to offer!

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland

 

 

 

 

Decency, Manners, Legends and Losers

October 19, 2017

Legends and Losers

I met him in a hotel in Dublin one morning to discuss the possibility of working together on a few projects – our service offerings didn’t overlap but they could be combined making a powerful package for clients.

When I got there he had already arrived and had his laptop open and was sipping on a water.

I ordered a coffee and another as we chatted for quite a while making sure that we both understood each other’s offerings so we could best explore how to package the combined service.

He seemed like an ok guy and besides the work we actually did, we spent some time chatting about our teams, what motivates us and our general philosophy about business.

All was going well and after about two hours of in-depth discussions it was time to wrap up our meeting.

I went to pay and I asked him what he had ordered so I could pay for him as well “Don’t worry about me he said, all I had was tap water” he said.

An alarm bell went off in my head and a thought struck me …You miserable thing, sitting in their premises for hours, using their WiFi, using their space and having the audacity to order something for free!!

You had no problem taking from them without giving anything back, not even a tip to the waiter.

I paid my bill shook his hand and thanked him for his time and made a flash decision that I never wanted to do business with him as instinctively something felt wrong to me. To this day I have never contacted him again.

Was this me being stupid, unreasonable and quite dumb, walking away from a business opportunity because of what I perceived as a gesture of meanness?

I always look for decency and common courtesy in people – do they hold a door, let someone else go first, acknowledge the waiter, behave respectively to the receptionist, offer to pay?

In business do the personal traits of the people you deal with matter, as long as they are good at what they do – isn’t this the most important thing?

Legends and Losers

I was listening to another brilliant podcast by Christopher Lockhead and in this particular episode he was chatting about decency and character and ‘purpose before profit‘. When I heard the conversation it made me think of the meeting I had with my ‘tap water’ friend.

In this show he spoke about a business contact that he had met for lunch and how he distrusted him because of the lousy tip that he had left for the staff even though there was no issue with the meal. For him this was an important warning sign.

He mentioned the importance of good character in people as he found from his vast experience that ‘these people’ would always end up leaving you down when the going got tough and you needed them most.

Always listen to the signs – they rarely let you down!

Check out the fantastic and inspirational podcast series Legends and Losers  where Chris has the most captivating dialogue with business leaders each week.

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland

 

 

The ‘Always Great’ boat

October 11, 2017

Always Great

Things are definitely much better than they were but something has also switched with everyone’s moods…

People are bouncing again – can you feel it?

Business seems to be coming in a little easier, moods have lifted, budgets have opened up and people are committing to Positive Costs and positive activities once again.

It’s not so long ago that we were fearful of asking people how business was going – it was one bad story after the next. Now they are starting to whistle!

We might begin to feel that we are better business people than we were a few years ago – we might feel this because the tills are ringing more than before. It feels good, it feels damn good, and therefore we must really be great at what we do as the results are there for all to see – isn’t this true?

But ….we need to be very careful and guard against even the tiniest signs of complacency.

We should most definitely enjoy this time but just as importantly, we need to stay objective and keep delivering our “A” game, even when it feels like our “B” or even our ”C” game might suffice.

When times were tough we had to deliver above and beyond to just survive – now it is just as important that we keep doing this, even when it may not seem as necessary.

There is a very welcome rising tide that is lifting all of our boats – Make sure your boat is called ‘Always Great‘ and that everyone on board knows exactly what this means.

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland

 

 

Two sides of the “Change” coin

October 1, 2017

TakeoverWe were about to board a flight and I bumped into someone we knew as we joined the queue for the plane.

The company where he worked, quite a large and successful international business had just been taken over by another large business.

I was curious as to the changes that had occurred since the takeover and the impact this had on the people working there, the culture, the shift in values and direction and the resulting effect on morale.

He was thrilled with the changes – in his view the business was a lot more focused, there was now a strong performance management system in place and as a result this meant recognition, rewards and opportunities for the hard working individuals who were achieving.

He went on to explain that before the changes things tended to be more relaxed and rewards were shared equally across the business with top performers and poor performers all treated the same. Some bad habits has crept in and this was demotivating for many of the employees who had joined the business in the last few years.

The changes were great!

two sides of the same coin

When I took my seat on the plane I ended sitting next to someone from the neighborhood. Up until now our interactions never got past a friendly wave and chit chat about the weather as we walked our respective dogs.

On the hour’s flight the chat eventually came around to where we worked and it turned out that she was working for the same company as the person I met as I boarded.

She had worked there for many many years and from our conversation seemed to be very much part of the fabric of the place.

Curiosity got the better of me so I asked the same question about the changes since the takeover.

This time I heard a totally different story to the one I heard earlier.

The changes were really bad, the place wasn’t the same anymore, the business had got a lot more cut throat with an obsession about cost cutting and performance.

The new regime were forcing changes through, simple perks that many of the teams enjoyed were being withdrawn so their deep reciprocal commitment to the business was being withdrawn in equal measure.

The new owners just cared about money and not about the people, many of whom played a huge part in the success of the business that the new owners wrote a big cheque for. This was her view and she wasn’t a bit happy.

She spoke warmly about different instances down through the years that demonstrated the wonderful comradery that existed in the business and that warm “family” spirit that had everyone going the extra mile when needed.

Now it was all about the “young ones” wet behind the ears, all trying to impress the new bosses, who were running around the place with clipboards who cared about no one but themselves – the place had definitely changed for the worse.

If there was a package, she was gone !!

I would want both of these great people working for me.

Change can be a fantastic opportunity and it can be an awful threat depending on how the evolving culture suits you.

For the new owners it’s important that they take the time to understand the magic that exists within the business (that they clearly valued highly) and embrace this as much as possible as they develop an evolved culture, which will hopefully be the best of both worlds.

For the existing teams it’s important to understand that the new owners are different, that they will bring different attributes to the party and that they need to give them time and the opportunity to evolve together.

Leopards may never change their spots but if people are willing to listen and learn we can evolve together into something ever better.

The value of the new business will only be preserved if they recognise what is good, treasure it and make it even better.

Change is tricky but the results can be fantastic – great communications can play a special part in delivering these fantastic results.

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland

Ryanair – The bit that comes before the Crisis

September 25, 2017

Ryanair - Always Getting Better

Early last week we were asked to comment by the publication Fora.ie about the whole Ryanair fiasco and what we thought of how they handled their crisis.

In a crisis situation we always advise –

  • Don’t hide
  • Quickly establish the facts
  • Be 100% truthful
  • Always provide a solution (or a least be honest about working hard to find one)
  • Don’t be afraid to say sorry (as long as you mean it)
  • Don’t be shy about telling people the good things you are doing

This can be achieved with a combination of holding statements, follow up statements, interviews and implementing any necessary changes.

In the case of Ryanair there wasn’t really a formal apology but Michael O’Leary was door stopped by reporters and did say it was “clearly a mess” but he went on to point out that it was just 2% of their passengers that had been affected. I think Michael is missing the point here about focussing on the good things!

On their website where they have a page dedicated to the cancelled flights they also remind people of this “2%” as well as listing the flights that have been cancelled. They also provide a ‘link’ to a page that directs people to an EU legislation document about entitlements to refunds and compensation.

The words “sorry” or “apologise” don’t appear anywhere!

Ryanair - Cancelled Flights

Understandably customers are irate – Ryanair are not helping the situation by drip feeding news about cancelled flights, their customer contact lines not being managed efficiently and are still overheating their situation by promoting flights at “€19.99”.

Furthermore, they have been denying that part of the problem is pilots leaving to take jobs in other airlines.

This scenario has got even worse with pilots going public with their gripes and painting a pretty awful picture about what life is like working for the ‘low care’ airline.

All of this comes at a time when the airline has been trying to refocus it’s brand with their “Always Getting Better” campaign.

A different scenario? 

So – would it have made a difference if Ryanair were upfront, issued a formal apology and showed genuine empathy with inconvenienced customers and were honest about solutions and assurances going forward?

The answer would be a big “Yes” but there is also a big “But” to contend with.

The effectiveness of this approach will depend on what people feel about the company when embarks on such a course –

  • Do people feel warmly towards the airline?
  • Do they believe that there is a genuine concern for customers?
  • Do they believe that staff at the airline are treated well?
  • Do they believe that this company does charitable work?
  • Do they believe there is a strong moral compass at the airline?
  • Have they communicated the great things (if such things exist) they have been doing to the general public and stakeholders?

Maybe realising this Michael felt there was no point pretending to care?

In a crisis a robust process will definitely help but the best preparation for a crisis is to be good and do good things and communicate this effectively – it is only then that people will be willing to listen to your apology and accept it.

Leopards don’t change their spots and not caring will bite you in the butt eventually.

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Crisis Consultancy Services from our offices in Dublin and Cork, Ireland

 

 

 

 

The Right Hook needs a Left Hook

September 11, 2017

George Hook

Whoah ….another storm with another high profile media personality saying the wrong thing and BOOM, the backlash erupts.

This time (I’m referencing the Kevin Myers storm) it happened live on air and a filter was impossible.

George Hook, the successful and very popular 76 year old Newstalk broadcaster said way too much when he was discussing the ongoing case involving a 19 year woman in the UK who alleges she was raped by a former member of the British swim team.

While discussing this case he spoke about the ‘personal responsibility‘ of the rape victim, he spoke about “modern day social activity means that she goes back with him” and then he put his foot totally in the biggest bucket of crap when he said “But is there no blame now to the person who puts themselves in danger?”.

George ….oh my God what are you saying??

There was then some more insight from him when he spoke about parenting: “There is personal responsibility because it’s your daughter and it’s my daughter. And what determines the daughter who goes out, gets drunk, passes out and is with strangers in her room and the daughter that goes out, stays halfway sober and comes home, I don’t know. I wish I knew.

I wish I knew what the secret of parenting is. But there is a point of responsibility. The real issues nowadays and increasingly is the question of the personal responsibility that young girls are taking for their own safety.

Now George was trying to say something else and this point tells you a little more about his “lens” when he is discussing the topic.

Was there a simple message about being careful, that came out all wrong?

Quite rightly there was outcry from many quarters and this continues..

Colm O’Gorman, the director of Amnesty Ireland said on Twitter, “I get that @NewstalkFM wants to lead on ‘opinion led content’, but @ghook increasingly stupid, ignorant rants are grossly irresponsible.

Chris Donoghue, (who must know George quite well?) the group political editor at Communicorp, a media company that owns Newstalk, tweeted saying, “Someone needs to go to town on Hook. It’s disgusting.”

Needless to say George Hook has apologised and Patricia Station, Managing Editor said the comments made by Mr Hook were “totally wrong and inappropriate and should never have been made.”

On Twitter a poll has been set up to get George Hook off air and most of the tweets are calling for him to be fired.

One tweeter went as far as analysing all of the brands that advertised during the show and there was another group who were questioning Clayton Hotels for their sponsorship and suggesting that they should pull immediately.

Dalata Hotels (Clayton Hotels is one of the hotel brands) in the middle of all the twitter storm on Sunday tweeted “We will be engaging with Newstalk as soon as possible to terminate our commercial relationship.

While George was clearly wrong with what he said I wanted to discuss it with my folks, great people from the same generation just to test their perspective.

Not for one second did they absolve the rapist but they were very concerned about a 19 year old who would put herself in such a vulnerable situation. This generation do see things through a different lens in the same way that new generations will most likely see things differently to us. The word blame was not used once in their conversation and this is where George went totally wrong.

So……what should happen with the very popular, talented and opinionated 76 year old broadcaster (is this why he is so popular?)?

I don’t think he should be burnt at the stake and I don’t think he should be fired.

He made a big mistake and he should be given a big warning but I feel he should be allowed to continue as it is important to have valuable voices on air from this generation.

However, if George is to continue on air maybe the ‘Right Hook’ should be accompanied by a younger ‘Left Hook’  to maintain balance and help to keep that ‘lens’ always focused.

Update: 12th Sept

George Hook’s colleagues at Newstalk have written a letter to the station’s owners asking that he is removed from his position – this is not good.

Is this black and white that one cannot be forgiven for such a mistake or is there something else going on?

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland

 

 

 

Jenny, Oh Jenny – what have we done?

September 8, 2017

Gilabbey Park, Jenny Dennehy

Thank God it’s Friday we all think..

It’s been the end of another busy week as we all go about our thing.

In my case its been hectic, another week working between our Dublin and Cork offices, team meetings, lots of work, busy meeting clients and prospects.

Friday night means a trip to Dunnes Stores on our way home to do the shopping and to stock up on lots of nice goodies and tasty treats for the weekend as well as the basics. Yes, of course there will be bottles of nice wine, some beer and maybe even a bottle of gin, if we are running low.

The dogs are always thrilled to see us and they seem to sense that it’s Friday and they will see more of us in the next few days.

We’ll put the shopping away and take them for a stroll and when we come back it’s on with the grub and either head to the local for a drink or three or get together with our great friends.

The weekend is full of possibilities, things to do, fun to be had, visits to my folks, catch up with my kids and watch some football.

Before we turn off the light we will probably watch something on Netflix until those eyelids get too heavy.

Eventually the light is turned off and we comfortably slip under the covers waiting on a blissful Saturday morning to greet us…

 

…Jenny was evicted from her flat.

Jenny managed to get a tent from Cork Simon and she found a nice spot in Gilabbey Park to pitch it.

Jenny turned in on this same Friday night but never saw Saturday morning.

Jenny – God knows why everything started to go wrong for you and God knows why no one was there to give you the help you needed.

Jennifer (Jenny) Dennehy was found dead in a tent in Gilabbey Park, in our city in the early hours of Saturday, 2nd September 2017. According to all the reports there were no “unusual circumstances” – if you think about it, this is the most ridiculous statement ever.

There were all the usual declarations of shock and horror by politicians and a family asks for us to respect their privacy.

For a few days we all talk about the shocking housing crisis (we can build commercial buildings efficiently and without a problem but when it comes to housing our “people”, well that’s just something we are not very good at, or  being very truthful it just isn’t lucrative enough) and then move onto another topic until we have another Jenny.

Jenny, we are all to blame.

Jenny, Rest In Peace

Greg Canty 

Greg Canty is a Partner of Fuzion Communications, a full-service agency that offers Marketing, PR and Branding  services from our offices in Dublin and Cork, Ireland