Jumping to the wrong conclusion!

Man in overalls

My brother-in-law tells me a great story about a day that he was off work to do some painting in the house. He was wearing old clothes as he went about his chores.

Later that day he had to pop over to Douglas on an errand and while over there he popped into a show house in a new housing development that they had been interested in.

He was looking at the new ‘top of the range‘ four bedroom  detached show house. The salesman for the development took one look at him in his scruffy painting gear and without giving him a chance to speak he politely led him out the door and pointed down the street and told him the where the three bedroom semi-detached show house was.

My brother-in-law hopped in his car and headed home to finish his painting..

We should never judge our customer on the first impression..

Greg Canty 

Greg Canty is a Partner of Fuzion who offer Marketing, PR and Graphic Design services from our offices in Dublin and Cork, Ireland

 

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2 Responses to “Jumping to the wrong conclusion!”

  1. Aidan Kelly Says:

    So true, 25 years ago when I was a young sales rep for an electrical shop in tralee, a farmer came in covered in manure, tractor was literally parked outside with septioc tank, he spent 2000 pounds in 10 minutes for a new house all cash, thought me a valuable lesson, never judge who has the money!

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