Posts Tagged ‘Fuzion Communications’

Cashel Palace Hotel and the €15 Tea and Scone!

March 30, 2022

What are we seriously like when a printed receipt from a disgruntled customer makes the news in our national newspapers?!!

The outraged Ciara who was charged €45 and 10% gratuity for her and her two guests for their tea/coffee and scones, politely shared her receipt online and boom, outrage and national news.

Let’s pull back from this outrage for half a second and calm our “outrage” jets.

The Cashel Palace Hotel is a brand new five star hotel that has just opened after huge investment, the amount of money that most of us can only dream about. The owners had a vision and brought this fantastic property to life in the best possible way and part of this is delivering five star service to guests which does not come cheap.

This special property has most people talking in a very positive, admiring way and have no doubt it will bring business to the area, the type of clientele from Ireland and overseas who want special experiences.

If we want to sit and relax in a brand new five star property and enjoy five star linen service with the best of coffee and tea, fresh home made scones with jam, butter and cream, then this will come with a price that must cover all of that and yes, make a profit for the business!!

While €45 plus 10% gratuity (I do hate that automatic add on) is a lot of money but it is probably necessary to cover someone occupying a much in demand table for as much time as they choose.

Ciara won’t be back anytime soon but many will.

The Cashel Palace Hotel isn’t where any of us will go everyday for our scone and coffee and a chat but on that special occasion we will dress up, make it a very special occasion and enjoy the food and surroundings and pay that premium price, because sometimes you do get what you pay for.

While Starbucks will charge you the bones of €8 for the same, you know and I know that it isn’t the same because it’s not just about the scone!

So, maybe instead of outrage, let’s congratulate Adriaan Bartels, his team and the vision of the owners for being brave and creating such a special place for all of us to enjoy on those very special occasions.

Greg

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design and Digital Marketing services from our offices in Dublin and Cork, Ireland

The day little Hazel comes home…

March 22, 2022

Today is a really special day in my life.

We have many of those special days throughout our lives including personal life moments, great gigs, famous Liverpool wins and even that day I scored the winner in a final of a school match where we were the total underdogs (I am probably the only one who remembers that match!).

Today is going to be another very special day because my granddaughter who I have never seen in person before comes home to Ireland from New Zealand where she was born last October.

The day Hazel was born was very special – we were at a John Spillane gig at the wonderful venue upstairs at The White Horse when the news came through on the 7th October that she was born, and while becoming a “granddad” waves in the beginning of another stage of life it was quiet overwhelming in a way that was different to everything else that came before.

There was that sense of relief that baby and mum were doing good and the elation that knowing another part of you has joined us in the crazy world of ours (and at such a crazy time).

The time since she was born has been quite strange as we have had to experience her through a mix of photos and videos online and in a way, sadly this has become the norm and five months later sometimes it’s hard to believe that I do actually have a granddaughter when they are so far away.

It must be so hard for anyone who has family and friends, who for whatever reason have decided to choose a life in a different country – quite simply I think the personal cost is too much.

I decided to write this piece today to capture my thoughts before Brendan and Ayla come home and I see little Hazel for the first time because I know that life won’t quite be the same once I see her!

Little Hazel…welcome home.

Greg

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design and Digital Marketing services from our offices in Dublin and Cork, Ireland

The voices of some special women

March 8, 2022

On this, International Women’s Day 2022 I would like to put a spotlight of some of the fantastic women that have been wonderful guests on my Win Happy podcast over the last six months.

I have chosen twenty one different women for this post, all very diverse in terms of what they do and their stories, all interesting in their own right.

A huge thank you to each of them for their time and their passion.

To these, my special female colleagues in Fuzion Communications and all of my fantastic female friends, my daughter, my mum and of course Dee, have a great day ….I salute you!

I hope you click and enjoy some of these special conversations.

Greg

1. Michelle the vintage shop owner in New Jersey who I ended up getting a very rare book that was written by a special friend of ours called Jane Maas, the author of the book ‘Mad Women’

The note in the 2nd hand book from the Bad Reputation Boutique!

2. Jude Sherry who has worked tirelessly in Cork with her partner Frank O’Connor to put a spotlight on all of the derelict properties that could be rescued and put to great use

Solving city dereliction and creating homes, creative spaces, startup hubs and removing eyesores in the process – a Win Win discussed with Frank O’Connor and Jude Sherry of Anois

3. Saoirse Trought is a very clever, special young woman who chatted to me about the tough Covid student years and much more

Perspectives of our bright, young generation with 3rd year college student, Saoirse Trought

4. Joanne Hession a friend and Dublin Chamber colleague believes we can all be a leader in our own right and make this world of ours a better place.

Everyone can be a leader regardless of their role says Joanne Hession of LIFT

5. Maria Walsh MEP and former Rose of Tralee and my Fuzion colleague, Ciara Jordan joined me to chat about PRIDE.

PRIDE – All you need is love with Jack O’Rourke, Maria Walsh and Ciara Jordan

6. Elizabeth Adeyemo shared her courageous young story about what it was like living in Direct provision for 7 years and how it nearly crushed her

Elizabeth Adeyemo – Exhausted in the limbo of uncertainty

7. The very lovely Heritage Officer from Monaghan, Shirley Clerkin shares her passion about nature and our heritage.

Less screen time and more green time says Shirley Clerkin

8. Aideen Quirke, CEO of Cork Printmakers explains exactly what they do!

Making art accessible with Aideen Quirke of Cork Printmakers

9. The passionate artist Elizabeth Cope unveiled her exhibition about the horror that was the Magdalene Laundries

The “9,000 babies?” exhibition with renowned Irish artist Elizabeth Cope 

10. Why not start a new festival that celebrates design and creativity – meet architect Amy McKeogh!

Design Pop Festival 2021 with Founder and Creative Force, Amy McKeogh

11. I just adore Sinead Cabot, the winemaker and her attitude towards life

Riding the waves and trusting where they take you with winemaker and lover of life, Sinead Cabot

12. Jacqui Taaffe helps to empower people who have suffered an awful personal experience in their lives

Inspire, Heal, Empower – How to take back control with author Jacqui Taaffe

13. The rough and tumble about the music business with Suzanne Rhatigan – hits or misses?

“What do they say” about singer, songwriter Suzanne Rhatigan – Hits or Misses?

14. Fiona Descoteaux of Innovate Communities believes in solving deep problems in society and doesn’t walk away.

“I don’t walk away” says CEO of Innovate Communities, Fiona Descoteaux

15. All the way from the USA, Washington based Mary Jane King incredibly witnessed both 9/11 and January 6th.

Witnessing both 9/11 and the Capitol Riots – life and business in Washington DC with architect Mary Jane King

16. Author and journalist Mary Ann Sieghart wants to close “The Authority Gap” one man at a time!

“Changing the world one man at a time” with author of best seller The Authority, Mary Ann Sieghart 

17. Singer and songwriter Grainne Hunt finally gets to have the career she wants

From Tax Returns to Lilacs – the life of a singer songwriter with Grainne Hunt 

18. All the way from California, Jen Hajj took a while to get to her music career.

There are lots of paths to happiness says singer / songwriter Jen Hajj

19. Noreen Coomey guides us to making those small and big changes in our lives

From “Happily Pissed Off” to Winning Happy with coach and psychotherapist Noreen Coomey

20.. Who else could have pulled off a “Red Head Festival” and made it a huge success other than Joleen Cronin!

When a quirky idea becomes a crazy reality

21. Dr. Sarah Barry of Trinity college has a big conversation about our health system and which country is the best to get sick in

The accidental academic, Dr.Sarah Barry on the health system in Ireland and much more 

The great unmasked..

February 28, 2022

What an incredible day and one that took such a long time to arrive!

From the moment I heard the announcement about some of the final Covid restrictions being lifted and in particular the end of the requirement to wear masks in indoor settings I was counting down the days and here it is.

It’s a pity it didn’t happen on a Friday, Saturday or Sunday even, so you could really enjoy it, but even so it is here and it really does mark some sort of an end to a horrible time, but one that has changed how we live (and work) forever.

While I did think I would make the most of the momentous day by shopping without a mask or going for a drink after work without a mask, the best I could manage was going to mass this morning (it’s a very rare occurrence for me) – mum had a mass said for Dee’s brother who very sadly passed recently.

It’s clear that the transition to normal will take a while and mass today was a reflection of that with half the very small congregation still opting for mask wearing including the priest and my mum!

Ironically as we left the church mum bumped into a pal of hers who was expressing pure joy about the end of mask wearing and being able to see real faces again – in her enthusiasm she said all of this to my mother who was still wearing her mask as we stood outside the church door!

I must admit that I found mask wearing really difficult and oppressive and I hated to see people wearing them outdoors – for me it was bad enough what we were going through without being reminded of it every time you had to pass someone wearing one.

Of course, social media had a field day with this topic and it was guaranteed to spark a frenzy at the slightest mention of it…..yep, I did and it wasn’t pretty!! (someone accused me of being me a Trump fan – clearly they don’t know me).

Reflecting back at this time, it has been very difficult for almost everyone and we all dealt with it in very different ways, often due to our personal circumstances and at other times down to our outlook, anything from extreme fear to “I don’t give a toss about anyone else“….it’s been challenging to say the least!

So as we do hopefully close this unusual chapter of our collective histories, let us be patient and conscious of others as we decompress and readjust and get back to something resembling normal and something that we are comfortable with, but all at our own speed.

When people are ready to let us see their smiles again, be ready to smile back.

Before I close off on this blog post (I’m writing this to diary my own feelings as I know I will in time forget what it was like) I’d like to sincerely thank anyone and everyone who had the misfortune of having to wear a mask all day long in work or in school – it can’t have been easy.

Compared to them I had it incredibly easy.

Goodbye mask..

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design and Digital Marketing services from our offices in Dublin and Cork, Ireland

Love and sadness

February 14, 2022

It doesn’t feel like a very romantic day with all of that love in the air.

Dee’s brother Liam, a very special man passed this day last week after an illness which cruelly took his life at the young age of 64.

She adored her brother who she says at times was like a dad to them when they were growing up, the person they would call if they were sad, scared, upset or when they fell down.

The sadness is heavy, really heavy not just for Dee but for all of the family – it’s awful watching heart’s breaking and there is really nothing you can do but just be there.

So today doesn’t feel like the day for cards, roses and gestures but then again is that the whole point of love?

I always say that the best of fun is the worst of tears – the deep sadness ultimately comes from that deep love and at some point those two will travel together.

So while I’m not making a great case for cards, roses, romantic gestures and candlelit dinners on this special day, I do want to make a case for the love that does not necessarily go with those things but is just as important. I could see that real love from friends and family over the last few really hard weeks.

So today tell your friends, your family, your neighbours, your pets and anyone who plays a special part in your life that you love them and say a prayer or raise a glass to those who aren’t physically here anymore but live on in our hearts.

It doesn’t have to be a candlelit dinner to be love (…if it is treasure it!)

RIP Liam Waldron.

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design and Digital Marketing services from our offices in Dublin and Cork, Ireland

Are the government entering dangerous territory with home working proposals?

January 26, 2022

My first reaction when I read the headline was have they totally and utterly lost their marbles?

“Employers to have at least 13 grounds to refuse remote working requests”

Before I say any more can I state clearly that I am all for home working and have every intention of continuing to do this for both myself and the fantastic team that we have at Fuzion Communications……BUT it is very early days and way way way too early to start introducing anything as we are all still reeling from 22 months of uncertainty and confusion.

The government should not be weighing in on this conversation now, creating rules and guidelines at this very unusual time where everything is still in a flux and at a time when many businesses could be thinking about restoring some long overdue social contact, reigniting comradery and cohesion without battling with an extra psychological obstacle caused by this intervention.

Yes we have all had to work from home in anything from our comfortable homes with oodles of space and spare rooms we were never using to our bedsits where our bedrooms and kitchens are now offices, and we have got used to it and of course it is very convenient (for some) as well as being time and cost effective.

However, we still don’t know the long term affect of this on us both personally (we are social creatures) and professionally as it is way too early in this change experiment. Covid has done huge incremental damage to everyone and we need to start healing and being human again and professionally meeting each other is a necessary part of that.

Am we missing a simple point – If I offer you a job to do work in this proper place of work because that is how I want this work to be conducted (for whatever reason) and you accept then these not the conditions of employment?

If the “working from the office” scenario no longer suits the employee in this fluid marketplace where there is huge demand for talent then they will move on and take a role where an employer is happy with that flexibility. If an employer loses great talent and cannot attract new talent then they are the big loser and the open market will quickly correct itself with those offering the appropriate flexibility winning out.

We don’t need government intervention on this – do we?

Imposing a new rule book about entitlement to home working (what they are constructing is exactly this cloaked in other language) on employers will be hugely problematic and is a very unfair imposition and this will only lead to unnecessary stresses and tensions in workplaces throughout the country as we all grappling with these conversations already.

Team spirit, a learning environment, collaborating with colleagues, personal development, positive atmosphere, having fun, confidentiality and even in some cases pure supervision are just some reasons why an employer might want to insist on office working, but then again maybe we don’t need to give one and shouldn’t have to?

This is the job, this is where the work is to be done, would you like to accept it? Isn’t that how it works and isn’t that the contract we both signed up to?

If that doesn’t suit, employees will vote with their feet and find a different employer.

In a good positive working environment there will be flexibility about this and other issues – this makes total sense BUT we are still figuring out and as I said already, trying to land on guidelines and rules now when we are still in flux is premature at best.

In a hybrid culture you will 100% lose out as an employer with this approach but surely you are entitled to determine the conditions of work without having to worry about workplace circumstances that are totally out of your control?

The idea that you may have to appear in the labour court to justify to a judge why you are insisting that a certain employee works from the office is just crazy and 1,000 steps too far.

Government ….home working is great and will sort itself out all in good time.

Please…leave us breathe

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design and Digital Marketing services from our offices in Dublin and Cork, Ireland

It’s all over…but it will be stressful!

January 23, 2022

So that’s it?

This weekend we read the headlines in the newspapers after the speech on Friday night by An Taoiseach, Micheál Martin more or less declaring that “the Covid pandemic is over” and that pretty much all restrictions will be lifted except for the mask wearing indoors and on public transport.

Even though case numbers are still high in the country the ultra conservative and very cautious NPHET (that caution probably saved many lives) have recommended this course of action so they must believe that the current version of what is infecting people is relatively harmless and we are all quite protected against it through either the vaccination programme or actually contracting the virus – we have herd immunity!

While this is a huge relief you would wonder how easy will it be for society to walk back all of our learned cautious behaviour from nearly two years of strangeness and how much of what life was like before will return?

I had a pint in a local as I waited for my takeaway last night (didn’t home eating escalate to enormous proportions in the last two years?) and it was interesting watching the different people and the behaviours – the general atmosphere was upbeat but there was definitely a divide between the cautious and the not so cautious. One of the bar staff was wearing no mask and another was wearing one and the same applied to customers as they came into the pub.

I asked the barman what the new rules were about mask wearing and he was quite sure that this was up to each individual to decide – that’s not my understanding of what I heard but there you go! This decompressing and roll back time will cause it’s own confusion and stress.

How will we respond to these changed circumstances?

Where will all the mask/anti mask and the vax/anti vax anger move to?

Will a cohort of society continue to wear masks even when this is done?

Will we forever stand back from those we meet with caution or will we go back to shaking hands and dare I say it…. can we hug again?!!

What happens when I’m asked to come back to working from the office because I have no intention of commuting two hours a day ever again!

How much damage has all of the “un”socialising and home working really done to us as individuals and to our collective psyche?

It will be stressful, there will be unforeseen and unexpected problems and at times it will feel upsetting as we do now have to unlearn and return to being normal people again making our way in the world.

To make the most of this very positive time we do need is to appreciate that this is another change and with change comes stress and as much as we can, let’s be tolerant of each other as we all have different lived experiences and changes will be processed at different speeds.

While I write this I am thinking back to the regrettable shouting match that I had with a woman on a bus at the beginning of the pandemic who was insulted that my friends were uncomfortable when she sat right behind them and then accused me of not wearing my mask properly!

I have no idea who she was but we both let ourselves down badly and yes it was really upsetting.

Let’s be tolerant and empathetic as this is a good time for all of and let’s work hard to make sure it is great.

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design and Digital Marketing services from our offices in Dublin and Cork, Ireland

Time to lose the “kind regards” and say something meaningful

January 18, 2022

I was listening to a fascinating conversation on a podcast with the founder of Toms Shoes, Blake Mycoskie who was sharing his career story including the incredible story of where the idea of Toms Shoes came from, the powerful notion of giving away a free pair of shoes to those who badly needed shoes for every pair they sold and how this idea caught on and quickly led to a legendary success.

At the close of the chat he was asked to give some advice to the listener and he shared a phrase that he lives by “Carpe Diem”, or seize the day.

His basic philosophy is that life is precious, we have no idea how long it will last so make the most of each and every day.

A little habit he uses to remind people of this advice is to sign off all of his emails with the phrase “Carpe Diem” instead of other meaningless salutations such as yours sincerely, kind regards or even my more casual one “cheers” – I do hate formality!

The cynic might think what is that fella all about but this is really clever as it is using a frequent method of everyday communication to replace something meaningless with something meaningful and possibly trigger a positive thought or emotion for the reader.

I was chatting with the fantastic Paul Born of the Tamarack Institute in Canada on my Win Happy podcast and he does something similar but uses equally powerful words “Much joy” – why not spread joy and remind people of joy each and every single day?

Taking all of this onboard I’ve started to sign off all of my emails with the words “Win Happy” which is my core philosophy – I want people to succeed, whatever success looks like for them but to go about this in a way that makes them and those round them happy. If we all lived by that approach I think life would be better and more positive, in particular our working lives.

And taking this one step further maybe even (when appropriate of course) sign off your social media posts with a hashtag with your “words” – if that’s what you believe let people know.

My challenge for you is to think about replacing your meaningless closing salutation and replacing it with something meaningful.

It might get a few strange reactions to begin with but at least it will give people something to remember you by, something to think about and maybe, just maybe, create a shift in their day.

Win Happy !!

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design and Digital Marketing services from our offices in Dublin and Cork, Ireland

I had a great 2022 because…

January 1, 2022

I’ve been doing this post for quite a while now about planning for the year ahead and using a clever visualisation trick to help me along the way as subscribers of my blog will attest to.

I’m writing this post on the 1st January 2022 sitting in my office (the space that pre-Covid was known as a small bedroom!) and Bert (one of my four legged buddies) is after joining me and lying on the little bed that I have in here for him. He’s probably wondering are we back to that relentless routine that we were on last year and most of the one before that?

As an aside ….a hungover Dee has just made an appearance and has reminded me about the fantastic New Year’s Eve we had last night with our great friends Tommy and Joan and Ellen my daughter and her fiancé Mark. As usual we played music all night long, we ate some great food, drank wine (and other alcoholic temptations), called family members, sent messages to friends and….we were introduced to the most wonderful, feel good, fun fun fun Italian Christmas song called Dominick the Donkey from the sixties!!

I am extremely grateful for the life we have.

Ellen works as a Special Needs Assistant at St.Paul’s Special Needs School in Cork and she tells me the kids love this song – it’s not hard to see why!!

This must be listened to standing up and you must sing along and clap your hands!

While last year was a good one for me despite the unusual circumstances, I was really glad of the end of year break when it came and as sure as eggs are eggs it has flown by and I find myself at the beginning of another year and thinking about firing up the engines again.

Of course I want to change it up a little (or a lot) and of course I want it to be a good one but at the core of all of that is me, that little old (er) me that needs to stare at a mirror and realise that I am the same one that inhabits this body and essentially I probably won’t change a whole pile. Having said all of that, let’s reflect and learn from the past and lets take that and march forward and try to take some control and create that better future.

The other thing I am mindful of as I approach this exercise is that in order for it to work properly I need to really understand me, my limitations and my habits and in that context I must create a little structure or framework (another shite word, but you know what I mean) to increase the chances of success.

So..

I had a great year because..

For the last few years I have been doing this simple little exercise at the start of the year to help me get focused around things that are important both personally and professionally.

I have found it to be really useful and it has made a big difference, and as I look back at last year (even despite Covid) I can see the things that I have achieved as a result of this focus. In Fuzion we also ask all of the team to do this – it is really important to us that everyone in the team achieves their own personal and career goals.

Making plans and actually achieving them is always challenging and at the start of the year we find ourselves at the beginning of that loop all over again making promises that often will never materialise!

Benjamin Zander - The Art of Possibility

A few years ago I was inspired by a book about goal setting in a different way called “The Art of Possibility” by Benjamin and Rosamund Zander (a really interesting motivational book by the conductor of the Boston Philharmonic Orchestra and his wife who is an executive coach).

Benjamin Zander, the conductor has the task every year of bringing out the very best from a large group of very talented musicians for his orchestra.

His approach is rooted in the power of visualisation – the simple idea behind this is that if you visualise what you want to achieve then there is a much better chance of it actually happening (disbelievers ….stop reading now !!)

Taking this approach, you can apply it by doing some simple visualisation about the year ahead and tapping into all of Your Possibilities.

Take a quiet few moments so you can concentrate with a blank sheet of paper and a pen and do some visualisation – Take a few deep breaths and relax and close your eyes.

Now imagine the last working day of this year, just before you head out the door to do some last minute shopping and enjoy a well-earned rest. You are feeling really satisfied as you reflect on your fantastic achievements during the year. Some of these were personal things and some of these were professional things – you are feeling great because you have achieved them.

Now open your eyes and start writing:

I had a great year because ….

Now off you go – list the things that will make this year a great one for you.

Take your time and be as specific as you can including all of those business and personal goals that will give you that huge sense of satisfaction on that last working day of the year.

This is the starting point – when you are ready you need to study this list and start figuring out how you can go about making this list come to life.

Put your piece of paper in a safe place so that you can refer to it throughout the year to make sure your list of possibilities stays on track.

The Framework!

Let’s try a few things to make sure this is a list that goes beyond today!

Accessible – As an enhancement to that exercise how about re-writing that list on a notepad on your smartphone (or any other device that you use on a regular basis).

Reminder – To make sure you revisit your list on a regular basis maybe set a reminder on your calendar to check back on it. Does monthly work for you or do you need to check it more frequently?

You decide knowing how you are so choose a time of a particular day of the week or time of month that is most likely to work for you (some day on the last week of the month isn’t the worst idea of all)

Action! – No doubt there will be a mix of actions that will be required to bring the list you have visualised to life. How about when you check that list (at those scheduled times) you decide on some realistic tasks that you can do (big or small) to start moving things along.

Month by month/ Season by season – On your list there will be items that can only happen at certain times of the year. It is no harm marking those with the relevant time periods or even changing the order of your list to reflect that.

Next week/next month – When you do your regular check on your list highlight the things that you can start doing next week or next month (or today!) and again be realistic, you won’t be able to do everything together.

Update that list – Why not change things during the year as circumstances change but make sure that this isn’t an easy way to abandon your initial great intentions.

The Ultimate Review – at the end of the year check that list…how did you do?

One of the things on my list was to get back to writing on a regular basis again – this is a good start!

Enjoy realising all of your possibilities..

Have a Win Happy New Year !!

This clip of Benjamin Zander is really motivational and well worth watching.

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design and Digital Marketing services from our offices in Dublin and Cork, Ireland

Time to talk to the unvaccinated?

November 23, 2021

We are reading about the need for taking more care, not going back to the workplace, socialising less and the need for possible regular antigen tests to keep us safe. Fancy a stick up your nose three times a week?

We are reading about Covid sweeping through our schools with students and teachers alike falling with the disease.

We are reading about how the hospitals are under severe pressure with over half of the serious Covid cases being unvaccinated people who have fallen seriously ill and the other half being vaccinated people with underlying conditions. (92% of the adult population are vaccinated – the numbers are clear).

We know 100% that the hospitals are rammed with Covid patients and as a result normal procedures are being postponed and god love anyone who goes there with an emergency case.

We are also reading that the unvaccinated are a big part of the problem, allowing the disease to spread more and possibly mutate.

A restaurant or venue owner is obliged to ask customers for their Vaccine passport and proof of ID but they are not permitted to ask their own team members if they are vaccinated ..”invasion of privacy“.

Do we not have a duty of care towards our employees?

We are reading about huge protests in Rotterdam and Vienna as people are freaking out about the necessary restrictions that have been introduced – angry with the wrong people?

If more severe restrictions are introduced here, no doubt people and businesses will be freaking out and all of this will be aimed at NPHET and the government, who will only be doing this to keep people safe and our hospitals functioning.

Maybe it is time to stop pussyfooting around, enough of the “PC” stuff and if we want to get out of this Covid mess and keep our loved ones safe and our businesses open it is time to focus our messaging on those who have so far been unwilling to vaccinate.

Maybe not quite “boot in” but it is time to apply some real peer pressure because it is needed.

Instead of the various lobby groups pressurising the government, maybe it is time to start focusing on those members of the general public who are not playing ball and putting everyone at risk and our lives on hold and livelihoods at risk.

Instead of being angry at the government, maybe it is time for us to start talking to family, friends and colleagues and encourage them to keep us safe. (instead we are all dancing around them gently- it’s their right)

If the unvaccinated are the biggest part of the problem, let’s tackle this head on and stop trying to solve it by tinkering with other measures that won’t deliver a solution.

We’ve all seen the advert about wearing a seatbelt..

Greg

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR, Graphic Design Podcast Production and Digital Marketing services from our offices in Dublin and Cork, Ireland