Archive for the ‘Irish Economy’ Category

Ireland, Visitors and Closing the Schools

October 21, 2020

Schools - lockdown

Another severe lockdown in the depths of winter, full of confusion, anger, worry and concern for all cohorts of society that are being severely damaged by a cruel disease that doesn’t really care how we feel about it – it’s just quite happy to have new homes to visit, while we can’t !

This leaves us facing into six weeks of varying degrees of misery, depending on your circumstances, so it better be damn worth it and deliver a result that will allow people to recover both their lives and livelihoods when it is over.

I feel metaphorically speaking we have all had the Covid virus (In saying that I am not belittling anyone who has suffered directly as a result of having the disease). 

To make sure these six weeks are as effective as they can possibly be (does anyone want 12 weeks??) it’s vital that everything that can be done, is done right now and for me besides Irish people adhering to the rules and the spirit of the rules, there are three stand out measures that are an absolute must:

  1. The island of Ireland must work together
  2. People coming into Ireland cannot add to the spread that is already here
  3. The right decision needs to be made about schools

Getting these things wrong will totally diminish the benefits from the six weeks of hardship.  

But that’s not possible” is what I hear people say when we talk about the island of Ireland. This is bullshit and we need to call it out – we have a common problem that deserves a common solution, and the cooperation that happened with foot and mouth disease needs to happen again.

People coming into the country should be tested before they get on any plane or boat and shouldn’t be allowed to wander freely in Ireland until we know they are not carrying a virus. Quick tests that are in other jurisdictions would make a big difference.

The final measure is possibly the very contentious one, as it really effects us because we have a lot of young and old students and their families, all with a vested interest in their education and their health.

Hey teacher leave those kids at home!

I would love to believe that our precious children, young and old, are largely immune from this horrible disease and play no part in it’s spread to others in the general community.

On that basis they could safely go to school, continue with their development and in truth allow their parents to get on uninterrupted with their work and lives – That would be a fantastic scenario, one that is great for society but is it the case?       

I for one, don’t believe it..

I know from my own Twitter account and from texts and messages that I have received from people including a national journalist, I am getting lots of vitriol for daring to suggest that the reopening of schools followed by colleges could be a contributing factor to the sudden spike in cases that happened in Ireland in August and has continued and has been replicated across Europe.

My hunch was based purely on the story of the pandemic timeline (very few cases, schools open and then cases spiked – this was before wet pubs opened) in Ireland. I’m sure people returning from overseas holidays (Green or non-Green list countries – flights continued to and from both) was also a contributing factor but that would have been a gradual thing on the timeline.

With the schools you can pinpoint the actual date they reopened and the timeline of the cases at that time.

I hear the arguments against my position:

But…young kids are not likely to get Covid and spread it?

But..older kids are more likely to get Covid and spread it but they are most unlikely to be sick from it?

But …colleges. They are adults who will hang out and party like we all did back in the day, so that’s a fairly straightforward argument.

But…the data from our test, track and trace system and the resulting published stats hasn’t been identifying schools as being a problem?

Maybe my hunch is totally wrong and the decision or choice by the government to keep schools open unlike in Northern Ireland is a justified one – lets think about it and see what the experts are saying and figure out what we know and don’t know?

So…

Do we know that young kids cannot get Covid? – we don’t

Do we know that young kids if they do contract Covid are most likely to be asymptomatic (just like many adults are)? –  likely

Do we know that asymptomatic kids cannot pass Covid onto others? – definitely not 

Older kids, teenagers will be more likely to contract Covid than younger kids, but will be more likely to be asymptomatic? – likely

At this point we need to ask ourselves a simple question..

Will asymptomatic kids (of all ages) who contract Covid pass it to others who then get sick, test positive and we NEVER know who the source was

In my simple mind, that’s quite plausible and it stacks up my hunch about schools opening and the spike, but lets see what the professionals are saying about schools, children and young adults

In the U.S. this is what is being said:

Yes, children can get COVID-19..

Dr. Lisa Gwynn, an associate professor of clinical pediatrics and public health sciences at the Miller School of Medicine at the University of Miami, said that yes, children can get COVID-19.

However, according to Brian Labus, PhD, MPH, an assistant professor in the School of Public Health at the University of Nevada, Las Vegas, the infection rates in children are low.

When children do get infected,” explained Labus, “they tend to have a very mild disease compared to adults.

Gwynn said that children can transmit COVID-19 to adults.

She noted that children ages 10 and older are especially able to transmit the illness to the adults around them.

While there’s limited information regarding children younger than 10, the Centers for Disease Control and Prevention (CDC) released a report Trusted Source on September 18 indicating that younger children can transmit the virus to adults as well.

The report cited one case in which an 8-month-old child transmitted the SARS-CoV-2 virus, which causes COVID-19, to both parents. Another child at the same day care facility who contracted the virus was 8 years old.

Both children had mild signs and symptoms, including runny nose, fatigue, and fever. The report included information about 12 children who had developed COVID-19 at three different child care facilities.

Transmission, either confirmed or probable, was shown to have occurred to 46 people outside of the facilities, including one parent who had to be hospitalized. Also, two children who had confirmed COVID-19 but were asymptomatic were shown to have transmitted the disease to adults.

There was even a more concerning article that says

Asymptomatic children can spread coronavirus for weeks, study finds

New US studies show viral loads of the coronavirus are especially high among children and youths, who can unknowingly spread it for weeks.

The article went on to say:

A new, unsettling study on children and the coronavirus pandemic has just been published as countries around the world reopen kindergartens and school classrooms. The study’s findings are sure to further fuel already heated debates over the risk of infection in institutions of learning.

Doctors at the Children’s National Hospital in Washington, DC have found that infected children can spread the SARS-CoV-2 virus for weeks even though they themselves show no COVID-19 symptoms. That means that children with only mild symptoms, or none at all, can unknowingly infect people around them.

In an earlier study, researchers in Boston showed that children and youths they observed had surprisingly high viral loads.

This led to an inevitable question:

Are asymptomatic children spreading the virus?

It went on:

The new study, which was published on August 28 on the website of the medical journal JAMA Pediatrics, was conducted by Roberta L. DeBiasi and Meghan Delaney, who analyzed data from 91 children in 22 hospitals across South Korea. “Unlike in the US health system, those who test positive for COVID-19 in South Korea remain in the hospital until they have completely recovered from their infection,” says DeBiasi.

According to the study, roughly 22% of the children developed no symptoms throughout their infection, 20% began asymptomatic but later developed symptoms, and 58% tested symptomatic. The study also showed great differences in the length of time children remained symptomatic, ranging from three days to three weeks. One-fifth of the asymptomatic patients and roughly half of the symptomatic patients were still passing on the SARS-CoV-2 virus three weeks after initial infection — though this did not directly reflect their contagiousness.

The authors readily admit that there is still much to be learned about the role of children and youths in the spread of the coronavirus, and that their findings will further fuel that debate.

With our testing and tracing system would we even discover that an asymptomatic child (no temperature, cough etc) was the possible source for the spread of Covid in an outbreak – it’s impossible unless there was mass testing.

Moving away from the Korean data:

Researchers in Boston, meanwhile, found surprisingly high viral loads among the youngest patients they observed. For their study, they took nose and throat swabs from 49 children and youths under the age of 21. The study found far more SARS-CoV-2 virus presence among them than among adults being treated in intensive care units for COVID-19.

According to the Boston study, which was published on August 1 in the periodical The Journal of Pediatrics , scientists found far fewer ACE-2 receptors among smaller children than in youths and adults. Those receptors are thought to be SARS-CoV-2’s gateway into the body’s cells.

Read on:

They talk about tiny “superspreaders”:

The role of children and youths in the spread of the coronavirus has been hotly debated since the first infections were registered. One thing is clear, children and youths can infect others. It is also clear that infected children and youths often show few or no signs of being ill. And it is also just as clear — though most people prefer not to talk about this — that children and youths can also die or suffer lasting damage as the result of a COVID-19 infection.

That doesn’t automatically mean that all children and youths are potential “superspreaders,” driving infection rates around them. Still, children and youths — through kindergarten, school, friends and sports — often have far more social interaction than adults. The past few months have also shown that young people are just as likely as adults to ignore social distancing and hygiene rules if they are not compelled to do otherwise.

Amid a flood of returning vacationers, along with parties and crowded events, German infection rates are now the highest they have been since April. A great number of those testing positive for COVID-19 now are young, driving down the average age of infection to the lowest figure registered since the pandemic began.

Still, despite high viral loads and the ability to pass on the virus for weeks — even if a child is asymptomatic — young people can still act decisively to stop the spread of infection.

Centre of Disease Control

In a report by the CDC in Sept based on research, they arrived at the following conclusion:

To be sure, the best available evidence from countries that have reopened schools indicates that COVID-19 poses low risks to school-aged children – at least in areas with low community transmission. That said, the body of evidence is growing that children of all ages are susceptible to SARS-CoV-2 infection (3-7) and, contrary to early reports (1112), might play a role in transmission (71314).

World Health Organisation

In a report by the WHO in September they also addressed the role of schools:

The role of children in transmission is not yet fully understood. To date, few outbreaks involving children or schools have been reported. However, the small number of outbreaks reported among teaching or associated staff to date suggests that spread of COVID-19 within educational settings may be limited.

As children generally have milder illness and fewer symptoms, cases may sometimes go unnoticed. Importantly, early data from studies suggest that infection rates among teenagers may be higher than in younger children.

Closer to home

Closer to home Dr. Tomás Ryan, Assistant Professor at the School of Biochemistry & Immunology, Trinity College Dublin chats with Eamon Dunphy on his podcast – he welcomes the six week lock down as he believes it is necessary to correct the course of the disease, but he does feel that schools should be part of this as we should be doing everything to make this period work.   

He also speaks about the need for cooperation with the North and controls with those visiting Ireland from abroad.

He is also a big advocate for a ZeroCovid approach just like in New Zealand, who are now enjoying international rugby matches in packed stadiums – that sounds nice!  

Click here to listen.

Conclusion?

While all of this information is confusing and inconclusive, none of it has eased my concern about schools and while we are  taking brutal action against other areas of society then we should be absolutely sure that schools are not part of the problem.

  • Coordinate with the North
  • Carefully control visitors to Ireland
  • Close the schools 

Lets’ get to zero and start living again,

What do you think?

Greg

Greg Canty is a Partner of Fuzion Communications, a full service Marketing, PR, Graphic Design and Digital Marketing agency with offices in Dublin and Cork, Ireland

 

 

 

 

 

 

 

 

 

 

Zero Covid and the “Future Green List”

October 5, 2020

New Zealand lockdown

This is not working, this is not living and we shouldn’t accept any plan that doesn’t have us working towards a return to our normal lives – shopping without masks, having people to dinner from more than one household, having parties, going to gigs and the theatre… looking at others without judgement 24/7.

We need to go for Zero Covid just like they have managed it in New Zealand, but this can only happen if we do everything to starve the virus and ONLY do this if we have international cooperation with other countries that wish to be part of a “Future Green List“.

But it’s easy for them in New Zealand….they are different.” (Really?)

I hate when I hear people saying this is not possible “because of politics“.

When we think it’s not possible this is the first problem, because it is absolutely possible.

Which country in the world is sailing through this pandemic without people living in fear, getting sick, dying and their economies in free-fall?

We all have something in common, don’t we? – The prize for getting this right is big, it is GIGANTIC.

Background:

Please listen to some excellent podcasts hosted by Eamon Dunphy, The Stand with various guests who give some valuable perspectives to support this argument/approach: 

Dr. Niall Conroy, Consultant in Public Medicine in Queensland, talks to Eamon about how the combination of strong leadership and listening to the doctors suppressed Covid-19 across Australia.

Prof. Gerry Killeen, Chair of Applied Pathogen Ecology in UCC – Unless We Abandon Our Defeatist Strategy We’re Looking at 35,000 Deaths

Tomás Ryan, Associate Professor in the School of Biochemistry and Immunology and Trinity College Institute of Neuroscience – Get Real or Get Ready for a Terrible Winter

So…how do we do this?

  • We find out which countries want to be Covid free and want to restore normal life and their economies again – anyone interested?

Some strong common sense leadership is required for this part!

  • Then we agree a ‘Future Green List’ and put a target date for this to happen.
  • Let’s say 25th December, Christmas Day is the goal and at that point the objective is that countries in this ‘Future Green List’ are 100% back to normal: YEP – 100% BACK TO NORMAL!

Imagine living normally and being able to travel freely between these countries and doing all the things that we are dangerously close to forgetting?

For some stupid reason that idea seems preposterous right now, the most ridiculous, rubbish thinking by a mad man….right? It isn’t, listen to podcast with Dr. Niall Conroy, about a place with a population larger than Ireland. 

  • Once we agree who is in that ‘Future Green List’ each country closes their borders except for essential travel and a proper 14 day quarantine programme is put in place for other travellers.
  • Then each country goes about doing the hard yards to bring us to Zero Covid and try desperately to get everyone back to a “We are in this together” place, which has long since disappeared.

The 25th December, Christmas day, seeing friends and family normally might be a great motivator?

If we believe in the goal and witness the progress, people will hopefully stay the course.

I’ll gladly take that, if it is leading us towards a tangible worthwhile goal that we can all believe in, which certainly is nothing like where we are now, society is choking as we drift rudderless towards nowhere.

  • When Ireland hits Zero Covid we maintain our borders and start living again, fully living (not this current version)
  • When Spain hits Zero Covid we can open our borders to Spain and vice versa.
  • When the UK hits their Zero Covid we open to them and so on and so on

The countries outside the Green List will work hard to be on the list and will know how to get there from those who have got there – New Zealand have shown us what is possible.

If there are (inevitable) bumps along the way, just like in New Zealand you hunt them down and stamp them out just like they have done.

Are we in?

Greg

Greg Canty is a Partner of Fuzion Communications, a full service Marketing, PR, Graphic Design and Digital Marketing agency with offices in Dublin and Cork, Ireland

 

Grrrrrr…..Great Presentation

May 31, 2020

Bert

This week in the middle of the Covid lockdown we found ourselves presenting to a really great prospect, one of those who was thankfully staying positive at this time and looking for ways to engage with their target audiences.

We had a briefing meeting with them before the lockdown, we got a really deep understanding of their business and the challenges, we brainstormed with the team and we had written a good solid plan with a mix of tactics and some new initiatives that would deliver their objectives.

As with all other meetings at this time we were presenting to the prospect via Zoom with me in my room (the kitchen!), Deirdre in hers (the music room), one of the other team members in their home and the prospect in theirs.

Little does anyone know, but when Dee starts work each day in this lockdown period the two dogs, Honey and Bert wait patiently and when she heads into the room to take her space on the couch, each of them follows suit and chooses a space at either side of her and relaxes for the day, not making a peep except for the intrusion of the postman or delivery man – little Bert lets them know in no uncertain terms that he is the “protector” of this house!

At this stage the two dogs have sat through numerous team meetings, webinars, client presentations and I believe they are the first dogs to attend the Cork Chamber board meeting – that took 200 years to happen!

Anyhow, we were presenting to this prospect and Dee with buckets of professionalism and enthusiasm led the charge through the very detailed proposal – the problem as we saw it, the tactics that we were recommending that should be employed and the “BIG Driving Idea” that we felt would really make this business stand out.

As Dee presented the “BIG idea” she was getting very enthusiastic and animated and as one does her hands were moving accordingly.

Just like the prospect, I and my other colleague were watching Dee on screen and listening to her but we could both hear a very definite “Grrrrrrrrr….. sound”, which was quite unusual.

It was Bert, our gorgeous rescue dog who without doubt was walloped badly in the early stages of his life and since then he gets very protective when he sees hands coming over him.

Dee, quite oblivious because she was lost in the presentation continued with her enthusiastic delivery and again we heard another very definite “Grrrrrr……“.

At this point I had to tell Dee to stop moving her hands around as poor Bert who was alongside her, out of screen shot, could be heard quite clearly pitching in!!

The prospect didn’t mind at all, and if anything it made everything a little more real and genuine.

This Covid lockdown time has been quite unusual and it has asked a lot from all of us. It has made us all very far apart, and in very strange ways it has also brought us very close together, maybe too close!

A big thanks to that prospect, to our team and to everyone else, who despite the awful circumstances made a decision to drive forward and still do positive things when the opposite could have been the easiest thing to do.

During the last recession I found myself using this word a lot….#Positivity

It’s time to get back to it!

Greg

Greg Canty is a Partner of Fuzion Communications, a full service Marketing, PR, Graphic Design and Digital Marketing agency with offices in Dublin and Cork, Ireland

 

 

 

HR – A story of two very different team philosophies

April 27, 2020

HR in a crisis

We all know the story .. on the 12th March, the country was effectively shut down except for essential services.

It was a time when each and every single employer in the country had to figure out really quickly what they needed to do to protect the business during this uncertain shut down period – how long would it go on for, how many bills do I have, how much money do I have in the kitty, how much do I need to survive?

All huge questions and with no simple answers and no playbook to refer to.

What we did next reflects who we are, who the business is, our values, our ethos.

A week later, I checked in on a good friend of mine who worked as a baker in a coffee shop (part of a  small but well known chain) around the corner from our office, just to make sure that he was OK.

What he shared with me was a tale of two very different HR philosophies and two very different approaches to their employees.

On exactly the same day he was given notice by his employer and his partner who manages a creche was also told that her place of business was closing because of the “lock-down”.

However, there was a huge difference between both.

In his case he was “left go”, unceremoniously with no guidance towards where he should go to for supports and no word as to what his status would be when this “pause” was over. Effectively it was a P45.

In her case, she was also left go temporarily, but with absolute clarity that her role would still be there when things returned to normal, she was guided towards the supports she needed and the employer set up a WhatsApp group so that the team could stay in touch during the lock-down.

While both of these scenarios were identical, they couldn’t be any further apart.

I have sadly heard of so many cases where loyal employees were just cast away on the 12th March, with virtually no concern as to how they would put food on their tables next week.

Your team are your business, and how you treat them will absolutely determine how successful your business will be and how deep your team will dig for you when needed.

When the lights come back on, I know of a great guy and all of his colleagues who will be looking for a new opportunity, and I know of a great gal and all of her colleagues who be delighted to get back to work and will dig deep for their employer when the chips are down.

What type of employer are you?

Greg

Greg Canty is a Partner of Fuzion Communications, a full service Marketing, PR, Graphic Design and Digital Marketing agency with offices in Dublin and Cork, Ireland

 

Valuable Business Supports available from the Local Enterprise Offices

April 15, 2020

What a hard to believe, crazy time that we are all knee deep in!

For some it is incredibly busy, coping with fulfilling unprecedented demand in difficult circumstances, for some it is somewhat damaging and messy and for others this “pause” is devastating and real solutions are needed for immediate survival and to plan for a much needed return to some type of normal.

The Local Enterprise Office network has implemented a suite of support services to assist businesses at this time.

We would urge you to look carefully at these valuable supports, not only to assist you right now, but also to make your business stronger going into the future.

There are 31 Local Enterprise Offices around the country, all offering these additional supports:

A support we have found to be hugely beneficial for businesses throughout the years is the Trading Online Voucher Scheme

A second voucher is now available for businesses that have previously availed of this support over the years. Having a strong online presence has never been more important, so whether it’s improving your website and online shop to creating an app, we strongly advise you to check this out.

The Trading Online Voucher can also be used to support the below:

  • Website Creation
  • Digital Marketing
  • Social Media for Business
  • Search Engine Optimisation

To find more about the online trading voucher and the eligibility criteria visit www.localenterprise.ie and contact your local office.

If we can assist you to put a practical plan together in any of these areas give us a call and we will do everything we can to help.

As well as the Trading Online Voucher, there is a range of different supports available to businesses impacted by COVID-19.

An overview of all supports available:

Trading Online Voucher Scheme
Second voucher available

 

Can you do more business online?

The expanded Trading Online Voucher Scheme helps small businesses with up to 10 employees to trade more online, boost sales and reach new markets.

There is up to €2,500 available through the Local Enterprise Offices, with co-funding of 10% from the business. Funding can be used towards adding payment facilities or booking systems to your website or developing new apps for your customers.

The voucher can also be used towards subscriptions to low cost online retail platform solutions, to help companies quickly establish a retailing presence online.

 

Business Continuity Vouchers 
Apply for €2,500 in consultancy

The new Business Continuity Voucher is designed for businesses across every sector that employ up to 50 people.

The voucher is worth up to €2,500 in third party consultancy costs (at no cost to the company) and can be used by companies and sole traders to develop short-term and long-term strategies to respond to the business challenges of the COVID-19 pandemic.

The goal is to help companies make informed decisions about what immediate measures and remedial actions should be taken, to protect staff and sales.

If we can be of assistance, please contact us and we will talk through the challenges you are facing.

LEO Financial Supports 
Grants for new and established businesses

 

COVID-19
Business Loans  

First 6 months are interest & repayment free
New low rate of 4.5% through the Local Enterprise Offices

The COVID-19 Business Loan from Microfinance Ireland (MFI), in partnership with Local Enterprise Offices, is a Government-funded initiative to support small businesses.

It’s designed for micro-enterprises that are a) having difficulty accessing Bank finance and b) impacted, or may be impacted negatively, by COVID-19 resulting in a reduction of 15% or more in turnover or profit.

To view loan features click here.

 

Lean for Micro
Become a Leaner business

LEAN for Micro is available to LEO clients to help build resilience within small companies.

Under this programme, clients can avail of consultancy support with a LEAN Expert (a qualified practitioner), who will work with the company to introduce lean principles, undertake a specific cost savings project and assist the company in benchmarking its performance. LEAN for Micro can also be used to help implement new remote working and physical distancing guidelines.

 

Mentoring Advice and guidance
Now free of charge 

Grants for new and established businesses

 
Under the Local Enterprise Office Mentor Programme, clients work with an experienced mentor to identify solutions to areas of exposure within their business. With advice and guidance from their mentor, clients develop strategies that are more robust, which address issues and maximise potential opportunities when the COVID-19 crisis comes to an end.
 

Training and Webinars 
Upskill and network remotely,
for free

Local Enterprise Offices have moved training programmes, workshops and networking meet-ups online, covering areas such as cash management in a crisis, leading your business through COVID-19 and advice for employers impacted by the crisis.

Training programmes are free of charge and places can be booked online, through your Local Enterprise Office.

 

LEO Financial Supports 
Grants for new and established businesses

For existing companies and potential start-ups that meet eligibility criteria (such as employing 10 or fewer people with the potential for growth and job creation), Local Enterprise Offices can also offer financial supports to help manage current market challenges:

  • Business Priming Grants
  • Business Expansion Grants
  • Feasibility Study Grants
  • Technical Assistance for Micro-Exporters Grant

To view the full details on the supports available to your business and the criteria visit: www.localenterprise.ie/Response.

Depending on how the situation evolves, criteria may change so please refer to the above website for updates.

Please don’t hesitate to contact us if we can offer you advice during these difficult timesand try to stay positive and seriously think about using these supports, for today and a much better tomorrow….it will come!

Best wishes from all at Fuzion.

Greg

(086) 8311156 greg@fuzion.ie  

Greg Canty is the Managing Partner of Fuzion Communications, Marketing, PR, Graphic Design and Digital Marketing, Dublin and Cork offices

A love of QPR, and a very non doom and gloom COVID19 economic perspective with Economist, Jim Power

March 30, 2020

Jim Power Economist

This week I had the pleasure of featuring economist Jim Power on my Win Happy podcast.

While COVID19 and the effect this would have on the Irish and World economy were big parts of the discussion, as always I wanted to dig a little deeper to find out about the person behind the expertise.

Jim spoke about his love of the land, which comes from his very happy life growing up in a farm in Waterford. While he would have loved to have stayed farming his career took a different path.

We chatted about why he gave up his “soulless” role in Bank of Ireland, his passion for Irish food and his concerns about the food supply chain, his role as Chairman of ‘Love Irish Food’, the other work that he does, his love of QPR and of course his passion for all things “Waterford”.

We did talk about the COVID19 crisis in detail and the advice he would give to the government to navigate its way through the crisis and preserve the economy.

He reviewed the government support package and thankfully he predicts an economic recovery.

Click here to listen to the full show

Greg

Greg Canty is a Partner of Fuzion Communications, a full service Marketing, PR, Graphic Design and Digital Marketing agency with offices in Dublin and Cork, Ireland

The Fear Virus and the Pause

March 19, 2020

The pause

Last night was the first night that I slept the whole way through without waking in a week.

The few other nights before that, ever since we were all told that schools, colleges, events and public gatherings were to cease for at least a fortnight, I was waking early due to the fear of the unknown. Yes this fear was about the health of those around us but most definitely it was about the effect that this time would have on our business, that thing that puts food on the table for us and our team.

I guess we are much better off than many in other sectors, whose doors were immediately closed leaving their businesses vulnerable and their teams facing an unthinkable and uncertain period when they don’t have the pay packet that feeds them and covers their high rents and mortgages.

This FEAR that had me waking, without doubt has all of these people wide awake and it is real, tangible and debilitating.

I got so angry when I read a headline today stating that a certain city manager made a statement that he wasn’t prepared to give any commercial rates break to businesses who were forced to close.

Has your pay packet been affected sir?” 

Maybe we can manage a week, maybe two, maybe three, but beyond that there are serious concerns that has everyone fearful, a debilitating fear that will be worse than any Coronavirus and one that can eat deep into your soul and your well-being if you can’t cope with it.

The only way the FEAR virus can be taken away, is if we know that none of us will be left hungry, that no one will be evicted if we can’t pay our rents and mortgages, that our credit rating won’t be affected if we can’t make loan repayments and that we will be provided for if our wells dry up.

As long as everyone in this complex money chain can be both human and realistic, and play their part during this “Pause” of normal activities then we will all be fine.

What has happened will pass, and the “Pause” will slowly change to “go” and normal activity will once again resume and we will all go back to working and bill paying as we have always done.

To their credit, our government is moving fast and seem to fully appreciate the difficulties caused by the “pause” and are putting realistic measures in place to ensure that everyone is looked after at this time.

Once we know it will be ok, we can start to sleep again and take this very unusual window of time to take stock, appreciate our friends and families, look after our communities and look forward to the day that we can step back on the treadmill of our normal lives.

Hopefully we will return to this normality with more kindness and acknowledgement of the precious lives that we enjoy and a much better appreciation for those that are vulnerable, not when it is a “pause” but all of the time.

This is a Pause, try to get some sleep.

Greg

Greg Canty is a Partner of Fuzion Communications, a full service Marketing, PR, Graphic Design and Digital Marketing agency with offices in Dublin and Cork, Ireland

 

 

 

Have we gone past the Sweet Spot?

August 6, 2018

I think we are now well and truly at that point in the economic cycle where we have gone past the sweet spot.

We’ve pulled away from the dark days of the recession and things slowly got better and better, we’ve lost that sense of caution and we find ourselves here, still in the upside but we have passed that sweet spot and we are starting to experience the downside of that upside.

We can see recognise the clear signs..

  • Business costs are increasing
  • Cost of living is increasing
  • Landlords are pushing up rent
  • Team turnover rates are increasing
  • Wages are increasing
  • Attracting great talent is getting more difficult
  • Expectations are higher but without the sweat
  • Traffic is getting worse
  • Hotel rooms are in short supply and increasingly expensive
  • We end up making decisions that don’t make sense anymore

This is the time when we can easily end up in dangerous territory if we make too many bad decisions, which will leave us vulnerable to even the slightest ill wind.

While this might seem like a negative post it’s a positive, future proof one.

Don’t undermine your solid foundations, keep doing the right things, carefully assess all of your decisions, keep a close eye on all of your KPIs, keep your team motivated and stay focused and stick to your plan.

Stay calm and keep doing good business,,

Greg 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR and Graphic Design services from our offices in Dublin and Cork, Ireland

 

Connecting Head and Heart with Catherine Moroney, AIB

July 1, 2018

Catherine Moroney - AIB

A good buddy of mine and fellow Dublin Chamber Council member is Catherine Moroney. who also happens to be the Head of Business Banking with AIB,

I grabbed her recently for an episode of the Fuzion Win Happy podcast – I’ve been intrigued by her as she is very lovely and has clearly risen to the top of the career tree in AIB, as she holds down one of the most senior roles at the bank (how can you be so “nice” and still successful? – a fantastic role model).

How exactly did this family woman rise to the top, what was her magic?

I discovered a very interesting background as this self declared “cone head” shared stories about Paddy, her dad, about her early days growing up in Dublin, part time work in a hospital for patients with long term illness and switching from studying Archaeology in college to a job in banking!!

I pushed her hard about what it was like personally and professionally working in the bank throughout the highs of the Celtic Tiger and the colossal crash, we chatted about how the bank is handling diversity, how it is helping customers prepare for the uncertainty of Brexit and the challenge of introducing technology and not losing that connection with customers in the process.

Catherine also shares a very personal, life changing story that will shake you to your core – I’m not sure how I would cope with what she had to deal with.

Click here to listen to the show and get to know Catherine..

Enjoy…

Fuzion Win Happy Podcast

Greg 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR and Graphic Design services from our offices in Dublin and Cork, Ireland

The wisdom of Louis Copeland

March 25, 2018

Louis Copeland - Fuzion Win Happy Podcast

Sometime in 2004 I approached legendary Irish retailer, Louis Copeland to see if he was interested in coming on board with a high end fashion event called Catwalks that we were taking on tour around Ireland.

To be clear, I didn’t know him, I had never spoken to him before and after a quick ‘cold-call‘ (I can’t have been too bad a salesman!!) he asked would we call in to see him and tell him more about our event.

The following week we called in to see him and we were greeted by a warm, open, friendly Louis Copeland.

After about five minutes, when we were in full flight in the middle of our sales pitch he unexpectedly declared “I’ll do it” and then quickly changed the topic..”Tell me about you two?

We spent at least another hour with him and he showed a genuine interest in us, our project, why we were doing it and what else were we up to. When the meeting finished (more like a friendly chat really) I asked Dee if she thought he had actually agreed to come on board, because he had barely got details about the event.

This was the beginning of my great journey with King Louis, as I call him! (or King Louis 2nd – his dad was also Louis).

Since then he has come in and out of our lives at different times. He did the event on that occasion and supported us on many other things since. He seems to follow us with interest and he will always call out of the blue when he might read about us or hear something on the radio.

When the recession clouds gathered around all of us, I heard him being interviewed on the radio and he offered a powerful piece of advice as to how people should cope.

Get up earlier, work harder and work later” was his advice, and something that I embraced.

My own Monday morning social media mantra, inspired by Louis (for anyone who has seen my tweets for the last decade will confirm) is:

Roll those sleeves up, get stuck in and have a great week #Positivity”.

When I arrived to record the session for this podcast he probed and probed me to learn more about podcasts, the process, who is listening to them and why. His natural curiosity and openness is just one of the ways he always stays relevant and successful.

Louis is an inspiration, he is a mentor, who is always at the end of a phone to bounce things off and offer assistance or provide a helpful contact.

Fuzion Win Happy Podcast

In this podcast I’ve done my best to capture his story, the secret sauce behind the success of his great business, his approach to marketing, what he does to stay relevant, his approach to online and who his favourite celebrity customer is!

You can listen by clicking here, or by subscribing on iTunesThe Fuzion Win Happy Podcast

A huge thanks once again to the retail legend, Louis Copeland for being a good friend and for taking part and being so open and generous.

Enjoy…

Greg Canty 

Greg Canty is a Partner of Fuzion Communications who offer Marketing, PR and Graphic Design services from our offices in Dublin and Cork, Ireland