Posts Tagged ‘Greg Canty’

Blackberries and new traditions ..

September 18, 2023

I know that she won’t remember this but when little Hazel, my granddaughter came to visit us in Crookhaven in West Cork at the end of this summer I took her by the hand and we went up the narrow little road that runs behind our house on a special mission.

I wanted to create a little memory, the start of an annual tradition that we could share, just the two of us.

On this peaceful little road we picked blackberries together and filled a little carton between us. In between the blackberry picking she was just as fascinated by the loose gravel on the road. She was carefully examining the different shapes and placing the more interesting ones in with the blackberries in the carton.

She is not quite two yet (that is in October), but she was clever enough to know the difference between the blackberries that were ripe enough to pick and those that should be left to ripen some more, and just like other children as many were consumed on the spot as were placed in the carton.

When I first heard that my granddaughter was born (we were sitting up front at a John Spillane gig at The White Horse Bar and Restaurant when the text came through), as well as being overjoyed I had these idyllic notions about seeing her every week and I would be an adored grandad !

However, with these busy lives that we all lead the get togethers have all been very hit and miss but I do think that this little tradition of picking blackberries might be the perfect thing for us to do together each year, or at least until she can remember them…

Do you remember when we used to pick blackberries together in West Cork?” she might say to me some day….”I sure do

After the blackberry picking, I picked up the carton with berries and gravel, and little Hazel with her face covered in purple juice took my hand and we strolled back to the house together.

We started a new tradition, but she hasn’t quite realised that yet!

Greg

Spamming and the damage to your brand

July 31, 2023

Another one of these totally and utterly irrelevant cold “call” emails has cluttered my inbox.

They vary in style and content but the things they have in common are:

  • I have no idea who they are
  • There is no need for the services being offered
  • They all use this “cool”, familiar language

Here was today’s example..

Hi Greg,

Unfortunately, we haven’t been able to connect yet.

I understand; life gets busy.

I hope you don’t take offense to my persistence since I would love to learn more about the prospecting & outreach process in your company and see if we have any points of potential synergy.

(Company name) could help you accelerate your outreach efforts by automating the tedious manual tasks and spending extra time hiring.

Let’s jump into the demo and we’ll discuss everything?

Best,

Anastasiia from (Company Name)

In a world where we are all so busy, how can any company justify employing people to blindly harass poorly researched prospects and in doing so, damage their own brand?

Greg 

Greg is a partner at Fuzion a Brand Communications agency with offices in Dublin and Cork, Ireland

No I didn’t

May 17, 2023

No I didn’t bump into my neighbour and great friend Brian as I was popping down to the local store to grab some lunch.

No I didn’t ask him if he wanted to join me and Dee for lunch.

No I didn’t ask him what he fancied for lunch and no he didn’t suggest that he fancied a nice baguette because he had spotted some guy cycling and he had a baguette.

No I didn’t get a fresh rustic baguette in the store, a selection of salads, marinated chicken breasts and some pastries.

No I didn’t come home, set a table in the garden for lunch in the sunshine.

No I didn’t text Brian to say lunch was ready and no he didn’t come over.

No I didn’t ask Brian and Dee if they wanted some white wine to go with this delicious lunch in the sunshine and while they said no first, no they didn’t change their minds….

No we didn’t have a great chat in the sunshine, we didn’t polish the bottle of wine and we didn’t have coffee and delicious pastries after.

No we didn’t have fun and no we didn’t spend too much time chatting to stop us from being back at our desks for work at 2pm.

No, I didn’t tell you the truth…

Sometimes you just have the embrace the moment because it just might not come again!

Greg 

Greg is a partner at Fuzion Communications, a full service Marketing and PR agency with offices in Dublin and Cork, Ireland

Is there anything else we should be worried about?

April 17, 2023

I was listening to a really popular Irish podcast and the podcast host had one of the countries foremost economists on the show.

As you would expect the economist was fielding various questions and giving his expert opinion on the Irish economy, fuel prices, the war in Ukraine, the ongoing stresses caused by Brexit and how these issues could affect various business sectors in the country.

It was an excellent review and for the listener they would definitely have come away with valuable insights.

Just as the show was about to wrap up, the podcast host asked the economist a simple question: “Is there anything else out there that we should be worried about?

While it could be viewed as a great question and one designed to make sure that all bases were covered, I found myself getting angry with what I was hearing.

Let’s not look for “more” things to worry about – there is always something if you look hard enough.

Instead, look for the opposite ….how about asking about the great opportunities out there ?

Greg 

Greg is a partner at Fuzion Communications, a full service Marketing and PR agency with offices in Dublin and Cork, Ireland

New Baby. Mum. Dad. Parent. Career …

November 28, 2022

Hazel, my granddaughter was one year old recently- where did that year fly to?!

I’ve carefully watched Brendan and Ayla looking after this little treasure and it definitely seems to be quite a different scenario for parents today compared to when I was a young dad.

With the nature of their work (and some COVID thrown into the bargain) both Brendan and Ayla have been able to spend equal time with Hazel, enjoying every little change in her, and why not ?!

If you ignore their particular set of circumstances and imagine life as a “normal” working couple, things would have been quite different.

Ayla would have taken her 26 weeks paid maternity leave and then had to make a decision to extend that by another 16 weeks and then possibly another few weeks. All in all she could spend a year at home with Hazel unless she decided to stop working for a while.

Watching Ayla, I can only imagine how hard it would be for any mother to return to work after spending all of that exclusive time with their baby.

As for Brendan, he would have been able to take his two weeks leave at the beginning and that would be that – his daddy time would be when he gets home from work and weekends.

I can see how he has treasured the last year with Hazel and how amazing is that, but in truth he was one of the very lucky dads.

If you bring “work” into the equation in that normal situation, there would have been huge career disruption for Ayla, and not so much for Brendan.

On one side of the coin there is precious time with the new baby, but with that comes career disruption and on the other side there is little baby bonding time and no career disruption.

What’s the alternative, is there a better way, or is this the only practical solution to bringing our precious children into this world of ours?

Watching Brendan and Ayla with Hazel I think it’s only fair that society creates an equal opportunity for both to be parents and for both to share that precious first year.

Except for the obvious “biological” leave at the beginning, there should be an equal / sharing of the leave, allowing both to enjoy parenting and maintain their careers at the same time

While this might seem like a radical idea to us in Ireland, it is the norm in the Scandinavian countries, and you can understand why.

So, for all the Brendan and Ayla’s out there, maybe some day it could be like that for new parents in Ireland!

Greg

Greg is a partner at Fuzion Communications, a full service Marketing and PR agency with offices in Dublin and Cork, Ireland

It’s time to hug again!

November 7, 2022

Welcome” I said and I reached out to hug her to make her feel welcome.

Suddenly I had an aggressive finger being pointed in my face and eyes of fire glaring back at me.

I don’t do hugs” she said.

I stood there for a few seconds quite confused, thinking this was some kind of a joke, until I realised it wasn’t!!

I was totally taken aback as this is a person we knew and would have considered to have had a “good” relationship with before this interaction, and in fact there would have been routine goodbye hugs the last time we had met.

This incident happened many years ago and at the time it totally floored me. My nature is to be warm and friendly and a “signal” of this would have been a hug, one of my ways of conveying a genuine welcome.

Instead of reflecting on what I considered to be the positive aspects (at least I thought so) of my personality, I did the opposite and ever since greetings have been cautious and it has brought out a much more guarded Greg. And of course then we had Covid, which added an even bigger barrier between people and how we greeted each other.

Walking the dog with my headphones on just this weekend, I stumbled upon an episode of the wonderful podcast, ‘Heavyweight’ called “Cody” , which touched on the subject of hugs and I am so grateful for what I heard.

Basically, a kid who lost his mum suddenly received a random, huge hug from his football coach who he barely knew and he claims that it changed his life.

He was lost and hurting and this hug was exactly what he needed from someone, in fact anyone, and his coach delivered just that.

Neither of these men were “huggers” but they both realised at big moments in their lives, the power of a genuine hug, and since then it is part of their daily practice to be generous with warm hugs to their friends and colleagues and also, not to be afraid to say “I love you” when it’s appropriate.

To the producers of this podcast, thank you and to anyone I have had an encounter with since that very odd interaction, I sincerely apologize for being guarded and I hope you were still made to feel welcome by me.

It’s time to hug again ….

Greg

Greg

Greg is a partner at Fuzion Communications, a full service Marketing and PR agency with offices in Dublin and Cork, Ireland

Two fingers to Putin, grab a blanket!

October 12, 2022

Am I the only one that has noticed the big temperature drop?

For the last week the house (yep, we are still home working!) has been absolutely freezing – after the dog walk first thing your body is still warm, but after a while you can feel the cold starting to creep into your bones.

While it is the easiest thing to fire on the heating in the house or turn on the electric rad in my room, instead I am reaching for a blanket, draping it over my legs and saying out loud..,

F**k you Putin, you aren’t going to get any of our money!”

….and besides, why not wrap up and help to reduce our carbon emissions, which is something we should all be doing when we can?

Greg

Greg is a partner at Fuzion Communications, a full service Marketing and PR agency with offices in Dublin and Cork, Ireland

The ones you go further for..

July 21, 2022

You know the different types…

The one you do everything for, they want extra and they appreciate nothing.

The one who trusts you to do what you promised, you do even more and they appreciate everything.

A meeting cancels and I have an hour free that I wasn’t expecting….

Which client do I want to give that extra time to??

This stuff is easy, we hopefully learn how to get the best from people as we go, it’s not rocket science!

Trust the professionals to do what they promised, be nice and say thanks

#WinHappy

Greg

Greg is a partner at Fuzion Communications, a full service Marketing and PR agency with offices in Dublin and Cork, Ireland

New cars and 1st world problems

July 19, 2022

I was sitting on the wall outside Cogans Toyota dealership in Carrigaline in glorious sunshine on this Friday afternoon.

Dee was inside going through the paperwork before she collected her brand new car and I was trying to do the necessary to change over the insurance.

I took the contact number from the insurance disk and began the process….”we are experiencing a high volume of calls“.

I was now on hold and at the beginning of another frustrating loop of waiting while listening to auto messages on the AXA Insurance “customer line”.

Our lines are busy and you will be waiting for 10 minutes. If you prefer click 1 and we will send you a link

I did that and the damn link didn’t work and I found myself back at the beginning of the queue.

It looked for my e-mail address and the nine digit policy number – what was on the disk was more than nine numbers.

After hearing the “10 minute” message over and over for at least 10 minutes it eventually changed to a “5 minute” message.

This repeated over and over for at least 10 minutes and my frustration was building and building: “your call will be answered in under 5 minutes”, over and over.

A thought struck me ….what a silly 1st world problem

It’s a gorgeous Friday

You are about to collect a new car

….Life is pretty good

I imagined a Ukrainian woman sitting on a wall somewhere with her two children, hungry and scared.

Her partner is fighting in a brutal war, her home has been destroyed by Russian bombs, they have left all of their belongings behind, she is in a strange country and is totally at the mercy of others to provide food and shelter to her and her children.

What is she thinking?

Where will we be sent, will we have our own room, will my husband survive, do we start all over again – what’s going to happen to us?

I quickly went from her nightmare to my situation when a voice came on the phone.

How can I help you?

I started to first explain about the long wait, the link to the website and the 9 digit policy number.

He wasn’t listening “what can I do for you?

I explained that we were collecting a new car and I wanted to change over the insurance.

Can you call out your 9 digit policy number please?

Which 9 numbers do you want?” And I called out what I did have.

That’s an AIB policy that we underwrite, you need to call them directly” he said

Hold on… this is the phone number listed on my disk, which brought me to you and you are telling me I have to repeat this whole process again with some other call centre?” – I wasn’t happy ..

Do you want the AIB number or not?” He was getting short with me now.

Why print the AXA number on the insurance disk that you issue to AIB customers if it is wrong?” I was getting just as cranky.

He hung up the phone….he was too busy for this frustrated Cork boy!

Jill in Cogan’s garage had the AIB insurance “hotline” number and literally in under two minutes the job was done.

We drove away in Dee’s beautiful new car.

We work our socks off for it but ….we are pretty damn lucky!

Greg

Greg is a partner at Fuzion Communications, a full service Marketing and PR agency with offices in Dublin and Cork, Ireland

A very simple gesture of a handshake to diffuse a hostile situation

June 20, 2022

I was standing at the ATM on the South Mall in Cork and suddenly from behind me I heard a booming voice “Excuse me, excuse me”.

When I turned around it was a guy on a bike shouting at people to get out out of his way as he sped through.

One of the pedestrians quite rightly had an issue with this speeding cyclist who should have kept his racing for the road and suddenly the two of them were arguing.

The cyclist was way out of order so I jumped to the pedestrians defence.

He’s right, what are you doing racing on the footpath?” I said.

Suddenly he’s in my face, a tall guy, one of these triathlon types, dressed in black from head to toe.

What’s your problem, tell me, tell me-I was being polite, I said excuse me

I responded “You were roaring, and besides, you shouldn’t have been cycling on the footpath

He came closer to me and repeated what he already said. I repeated what I said and he repeated what he said, getting closer again. This was only going to escalate.

I looked at him and told him it was a waste of time talking to him if he couldn’t get the point about cycling on the footpath and I turned to walk away.

He came after me and once again he was repeating what he had already said “What’s your problem, I was being polite

This was pointless …I looked at this tall guy, all fired up and from nowhere I found myself offering my hand to shake his. This could go either way, but it was one way of breaking the cycle (pardon the pun!)

He looked puzzled for a second and then met me in a handshake. I said “hey man, calm down, it’s a Friday

He smiled and said “you are right, that’s what I call great conflict resolution!

He then hugged me and said he probably shouldn’t have been on the footpath and we both wished each other a good weekend and parted ways.

My spontaneous gesture surprised even me, and I was amazed at how quickly it diffused something that could have easily turned ugly.

It turns out a handshake is hard to resist as we are programmed to treat it like a gesture of kindness or friendship – try it !!

Greg

Greg is a partner at Fuzion Communications, a full service Marketing and PR agency with offices in Dublin and Cork, Ireland